Benefits of display printing

Digital marketing has recently become popular amongst businesses today. Even though digital marketing has taken over, there are still many people using a display banner to promote their company. A display banner is still useful for many reasons. One of the improvements in traditional marketing today is that you can now create your digital posters […]

Printing methods

Thanks to technology, we now have a variety of printing methods that we can use for our commercial purposes. It would be useful to know all the methods for us to choose the most suited for our project. We’ve outlined the printing methods below. Letterpress Letterpress is known to be one of the oldest printing […]

Most Common Logo Design Errors

Creating a logo is an important step in the branding process, which will usually come very near the beginning of a business venture, and perhaps several more times later on. There are many examples of logos which have become synonymous with the brands they represent, and have evolved into incredibly valuable assets. Other examples, which […]

How to create a customised office sign that catches the eye

Choosing and creating your own custom office signs is vital when advertising your business to your customer. Your signage must represent everything about your business and your aims for when you are showcasing your products and services. So to create a signage that describes your business and at the same time attract your customers, you […]

Small Business Branding In 5 Easy Steps

A brand is really essential in today’s marketplace if you want your business or organisation to stand out and get attention. With so much competition in almost every area, nobody can thrive on a name, product or service alone. A brand supports everything you do, providing a common visual style and message for all of […]

How Designers Deal With Difficult Clients

If you work as a designer, whether you are freelance or directly employed by a company, you will most likely have to deal with difficult clients (or bosses) at some stage. In a fast-paced environment, tricky customers may actually become something you handle regularly. Communication is usually a major problem here, because typically a client […]