The Top Elements of Visual Merchandising

Shop interior

When designing and merchandising a retail space, every retailer faces challenges. The main challenge is how to display and arrange products such that they are easy to find and appealing to the eye? The answer lies in the details, so we’ve compiled this list of visual merchandising elements. Colour Colour is crucial to how customers […]

Different types of printing services

There are different kinds of printing services available including digital and traditional methods. Knowing the services that are available to you can help you make the right decisions for your next printing project. Silkscreen Printing Silkscreen printers make creating logos and graphics onto a variety of materials possible. Nearly any item can be silk-screened. One […]

Giclee Fine Art Printing

The French word “gicler” means to spray or squirt, which gives you an instant insight into the principle behind Giclée printing. This is an advanced digital printing technique, most commonly used to create fine art prints and high-resolution photographs due to its superior quality compared to alternative methods. The process requires some top-of-the-range photo printing […]

Screen Printing VS Digital Printing

When it comes to printing, you will find there are two types including digital and screen printing. To help you decide which printing method is best for you, we’ve gathered the following information and guide to help you make the right decision for your needs. Screen printing Screen printing is a traditional method of printing […]

Benefits of Graphic Design on Business

What is graphic design? Graphic designs are designs that are used for marketing purposes. These include logos, business cards, brochures, banners, leaflets and much more. These are also used and extended on other platforms such as websites, social media and mobile apps. The primary purpose of graphic design is to help businesses communicate their brand […]

How to use fonts effectively for graphic design

Fonts are an essential element in Graphic design. Fonts come in different styles which are used for the text and contents of the design. It can have a significant impact on the overall look of the design when the fonts are used correctly. With that said, below are some of our tips on how to […]

Benefits of display printing

Digital marketing has recently become popular amongst businesses today. Even though digital marketing has taken over, there are still many people using a display banner to promote their company. A display banner is still useful for many reasons. One of the improvements in traditional marketing today is that you can now create your digital posters […]

Printing methods

Thanks to technology, we now have a variety of printing methods that we can use for our commercial purposes. It would be useful to know all the methods for us to choose the most suited for our project. We’ve outlined the printing methods below. Letterpress Letterpress is known to be one of the oldest printing […]

Most Common Logo Design Errors

Creating a logo is an important step in the branding process, which will usually come very near the beginning of a business venture, and perhaps several more times later on. There are many examples of logos which have become synonymous with the brands they represent, and have evolved into incredibly valuable assets. Other examples, which […]