Small Business Branding In 5 Easy Steps

A brand is really essential in today’s marketplace if you want your business or organisation to stand out and get attention. With so much competition in almost every area, nobody can thrive on a name, product or service alone. A brand supports everything you do, providing a common visual style and message for all of […]

How Designers Deal With Difficult Clients

If you work as a designer, whether you are freelance or directly employed by a company, you will most likely have to deal with difficult clients (or bosses) at some stage. In a fast-paced environment, tricky customers may actually become something you handle regularly. Communication is usually a major problem here, because typically a client […]

Getting Your Branding On Promotional Items

Promotional items created by a printing service are a powerful form of advertising because people often keep useful items longer than printed ads. This makes them an effective tool for building brand recognition and demonstrating customer appreciation. Common promotional items include bags, mugs, pens, notepads, mouse mats, customised USB drives and calendars. Digital printing technology […]

Canvas Printing Methods Used By Pros

If you’re printing your own personal photos to display in your home, or even printing custom decorative pieces to display in your retail outlet, canvas is a cost effective and popular option. Canvas is a durable material that is less sensitive to light and other damage when compared to paper and other materials used for […]

How Retail Design Can Save Your Business

You should never underestimate the importance of good retail design if you have any kind of physical shop as part of your business. A good understanding of your customers can be translated into excellent design ideas, creating an atmosphere and look that encourages people to engage with your business in the ways you need them […]